The Pippin A-Z of Copywriting

Published 30th November 2021
in Writing tips

In 2017, I set myself a challenge: 26 weeks and 26 blog posts to create the Pippin A-Z of Copywriting.

As is so often the case with these things, I successfully completed the challenge and then promptly forgot about it.

Looking back at the entries in 2021, I felt a belated moment of pride at what I’d written. Across the 26 entries there is useful copywriting tips, hard-earned wisdom and practical advice.

It’s why I’ve pulled them all together into a single downloadable document.

And so, if you’d like to, you can now download the Pippin A-Z of Copywriting.

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Catherine Every

Catherine Every is a writer and a writing skills trainer. She helps healthcare and public sector organisations as well as tech and professional services businesses to create better written communications. You can read the full story here.

Catherine Every, copywriter and writing skills trainer

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